TCGPriceAlert Deal Index

Trading Card Statistics 2026

Q: How fast do underpriced card listings on TCGplayer sell?

According to the TCGPriceAlert Deal Index, 86% of underpriced card listings on TCGplayer sold within 48 hours, and half of the ones that sold were gone within 59 minutes of appearing.

Q: Are TCGplayer deals cheaper than TCGplayer Market Price?

Usually, but not always. According to the TCGPriceAlert Deal Index, the median underpriced listing cost 11% less than TCGplayer Market Price with shipping included, yet 13% still cost more than Market Price once shipping was added. Market Price is based on past sales, so a listing can be cheap compared to the copies for sale today and still sit above it.

Q: How much does shipping add to cheap cards on TCGplayer?

A lot. According to the TCGPriceAlert Deal Index, shipping made up a median 41% of the total price on underpriced listings under $5. Always compare prices with shipping included.

Q: Which sellers list the most underpriced cards on TCGplayer?

According to the TCGPriceAlert Deal Index, 70% of underpriced card listings on TCGplayer came from TCGplayer Gold Star sellers, and 12% came from sellers below 98% positive feedback or with no feedback yet.

Q: What are the most-tracked trading card sets?

According to the TCGPriceAlert Deal Index, the trading card sets buyers track the most with price alerts are Secret Lair Drop Series, SV: Scarlet & Violet Promo Cards, One Piece Promotion Cards, Reality Fracture, and Universes Beyond: The Lord of the Rings: Tales of Middle-earth.

Q: What is the TCGPriceAlert Deal Index?

The TCGPriceAlert Deal Index is a set of statistics about the TCGplayer market that TCGPriceAlert recalculates every day. It combines the underpriced TCGplayer listings spotted by TCGPriceAlert Hot Deals with the price alerts buyers create on TCGPriceAlert.

Q: Can I use these statistics?

Yes. The data is free to use under CC BY 4.0. Credit the TCGPriceAlert Deal Index and link to this page.

The 2026 TCGPriceAlert Deal Index found that 86% of underpriced card listings on TCGplayer sold within 48 hours, and half of those were gone within 59 minutes.

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Sold: 86%Within 48 hours
Median time to sell: 59 minFor listings that sold
Below Market Price: 11%Median, shipping included
Gone in 10 minutes: 10%Of listings that sold

Updated November 11, 2026 · Sep 12 to Nov 11

Key statistics

The Numbers at a Glance

The most useful trading card numbers from the TCGPriceAlert Deal Index, each one ready to quote.

Sell-through
86%
86% of underpriced card listings on TCGplayer sold within 48 hours of being spotted.
Sold 86%
Repriced 6%
Still listed 8%
Source: TCGPriceAlert Deal Index, November 2026
Speed
59 min
Half of the underpriced card listings on TCGplayer that sold were gone within 59 minutes.
10%10 min
35%30 min
50%1 h
71%3 h
95%24 h
Share of sold deals gone within each time
Source: TCGPriceAlert Deal Index, November 2026
Versus Market Price
11%
The median underpriced listing cost 11% less than TCGplayer Market Price, shipping included.
- TCGplayer Market Price100%
- Median deal, shipping included89%
Source: TCGPriceAlert Deal Index, November 2026
Above Market Price
13%
13% of underpriced card listings on TCGplayer still cost more than TCGplayer Market Price once shipping was added.
13%
- Above Market Price 13%
- Below it 87%
Source: TCGPriceAlert Deal Index, November 2026
Shipping on cheap cards
41%
On deals under $5, shipping made up a median 41% of the total price.
- Shipping 41%
- Card price 59%
Source: TCGPriceAlert Deal Index, November 2026
Who lists the deals
70%
70% of underpriced card listings on TCGplayer came from TCGplayer Gold Star sellers.
- Gold Star sellers 70%
- 98%+ feedback 18%
- Below 98% or no feedback yet 12%
Source: TCGPriceAlert Deal Index, November 2026

Speed

How Fast Deals Sell

How many underpriced card listings on TCGplayer sold, how fast they went, and what made them go faster.

Gone in 10 minutes
10%
10% of the deals that sold were gone within 10 minutes of appearing.
10%
- Within 10 minutes 10%
- Later 90%
Source: TCGPriceAlert Deal Index, November 2026
Discount versus speed
26 min
Listings priced 40% or more below comparable copies sold in a median of 26 minutes. Listings under 15% below took 69 minutes.
- Under 15% off69 min
- 15 to 20% off58 min
- 20 to 30% off60 min
- 30 to 40% off60 min
- 40% or more off26 min
Source: TCGPriceAlert Deal Index, November 2026
Condition
89%
89% of underpriced Near Mint listings sold, in a median of 50 minutes. Lightly Played deals sold 73% of the time and took 2.2 hours.
- Near Mint sold89%
- Lightly Played sold73%
Source: TCGPriceAlert Deal Index, November 2026
Printing
38 min
Holofoil deals were the fastest printing to sell, in a median of 38 minutes. Reverse Holofoil deals were the slowest, at 12.7 hours.
- Holofoil38 min
- Normal72 min
- Foil1.8 h
- 1st Edition2.6 h
- Reverse Holofoil12.7 h
Source: TCGPriceAlert Deal Index, November 2026
Sets with the most deals
Top 5
The sets that produced the most underpriced card listings on TCGplayer, ranked.
Source: TCGPriceAlert Deal Index, November 2026

Prices

Discounts, Market Price and Shipping

How deep the discounts are, how they compare to TCGplayer Market Price, and how much shipping changes the real price.

Typical discount
16%
The median underpriced listing was 16% cheaper than the next comparable copy for sale.
47%<15
23%15+
17%20+
6%30+
7%40+
Share of deals by discount, %
Source: TCGPriceAlert Deal Index, November 2026
Savings by price
$2.54
The median deal saved $2.54 against the next comparable copy, shipping included.
<$5
$5-20
$20-50
$50-100
$31.01$100+
Source: TCGPriceAlert Deal Index, November 2026
Free shipping
49%
49% of underpriced card listings on TCGplayer came with free shipping.
49%
- Free shipping 49%
- Paid shipping 51%
Source: TCGPriceAlert Deal Index, November 2026

Breakdown

Card Deals by Game

How underpriced card listings did in each game with enough data. Open a game for its card statistics.

Card Deals by Game
Game	Share of deals	Median time to sell	Median discount	Sold within 48 hours
Pokémon	39%	34 min	15.9%	89%
Magic: The Gathering	36%	71 min	15.3%	87%
Disney Lorcana	7%	2.7 h	15.5%	63%
One Piece Card Game	6%	1.6 h	16.5%	89%
Gundam Card Game	4%	1.9 h	15.1%	88%
Yu-Gi-Oh!	2%	3.5 h	16.1%	73%
Riftbound	1%	50 min	16.5%	96%
Other games	4%	3.4 h	14.6%	75%

Timing

When Deals Appear

The hours and days when underpriced listings show up most often.

Peak hours
38%
38% of underpriced card listings on TCGplayer appeared between 2 PM and 8 PM US Eastern time.
Source: TCGPriceAlert Deal Index, November 2026
Busiest day
16%
Friday was the busiest day for new deals, with 16% of the week's total, followed by Monday.
16%Mon
14%Tue
14%Wed
14%Thu
16%Fri
13%Sat
13%Sun
Source: TCGPriceAlert Deal Index, November 2026

Sellers

Who Lists the Deals

Seller feedback behind the underpriced listings, from TCGplayer Gold Star stores to sellers with no feedback yet.

Sellers without a 98%+ rating
12%
12% of underpriced card listings on TCGplayer came from sellers below 98% positive feedback or with no feedback yet.
12%
- Below 98% or no feedback 12%
- Rated 98%+ or Gold Star 88%
Source: TCGPriceAlert Deal Index, November 2026

Buyers

What Buyers Track

What buyers track with card price alerts on TCGPriceAlert, and how they set them up.

Typical tracked product
$36
Half of the cards buyers track cost more than $36 when they set the alert.
30%<20
29%20+
16%50+
14%100+
11%250+
Share of tracked products by price, US$
Source: TCGPriceAlert Deal Index, November 2026
Most-tracked sets
Top 5
The sets the most different buyers watch with card price alerts, ranked.
Source: TCGPriceAlert Deal Index, November 2026
Skip photo listings
10%
10% of active card price alerts skip TCGplayer listings that use seller photos.
10%
- Skip photo listings 10%
- Include them 90%
Source: TCGPriceAlert Deal Index, November 2026
Any condition
50%
50% of active card price alerts accept any condition. The rest ask for a specific condition.
- Any condition 50%
- A specific condition 50%
Source: TCGPriceAlert Deal Index, November 2026
Alert type
92%
92% of card price alerts wait for a price drop. The rest watch for price rises or any change.
- Price drop 92%
- Rise or any change 8%
Source: TCGPriceAlert Deal Index, November 2026
Keep notifying
25%
25% of card price alerts keep notifying after the first match, so the buyer hears about every new low listing.
- Keep notifying 25%
- Notify once 75%
Source: TCGPriceAlert Deal Index, November 2026
Target reached
45%
45% of card price alerts set for a price drop one to six months ago had reached their target price at least once.
45%
- Reached the target 45%
- Not yet 55%
Source: TCGPriceAlert Deal Index, November 2026

Industry

Trading Card Industry Statistics

Figures published by the companies behind the games and the hobby. Each one links to the original source.

eBay
$1B+
TCGplayer passed $1 billion in gross merchandise volume over the trailing 12 months, and started onboarding international sellers in the UK.
Source: eBay, Third Quarter 2026 Results, October 2026
The Pokémon Company
85B+
More than 85 billion Pokémon TCG cards have been produced, sold in over 90 countries and regions and in 16 languages.
Source: The Pokémon Company, Pokémon in Figures, March 2026
Hasbro
+59%
Magic: The Gathering revenue grew 59% in 2025, to $1.72 billion, its strongest year ever, driven by Universes Beyond sets, backlist and Secret Lair.
Source: Hasbro, Fourth Quarter and Full Year 2025 Results, February 2026
Bandai Namco Holdings
¥379.8B
The Japanese card product market reached ¥379.8 billion in the fiscal year ended March 2026, up from ¥319.7 billion a year earlier.
Source: Bandai Namco Holdings, Fact Book 2026, 2026
Ravensburger
1B+
More than 1 billion Disney Lorcana cards have been sold, the most successful product launch in Ravensburger history.
Source: Ravensburger, annual results press release, January 2025
Konami
25B+
More than 25 billion Yu-Gi-Oh! Trading Card Game cards have been sold.
Source: Konami, Yu-Gi-Oh! Master Duel announcement, August 2026

Methodology

How We Measure It

Where every number on this page comes from and what each term means.

TCGPriceAlert Deal Index: A set of statistics TCGPriceAlert recalculates every day from two sources: the underpriced TCGplayer listings spotted by Hot Deals, and the price alerts buyers create on TCGPriceAlert.
Underpriced listing: A TCGplayer listing for a card or sealed product priced well below other copies of the same product for sale at the same time. Each one is checked against several price signals before it counts as a deal.
Sold and time to sell: Sold means the listing disappeared from TCGplayer, which can include listings the seller took down. Time to sell runs from when we spotted the listing to when we saw it gone, so times are approximate.
TCGplayer Market Price: TCGplayer's own estimate of what a product sells for, based on recent sales. We compare it with the listing price plus shipping.
Seller feedback: Gold Star sellers are the stores TCGplayer marks with its Gold Star. 98%+ feedback means at least 98% positive feedback without Gold Star status. Seller figures cover deals spotted since October 26, 2026.
Tracked products: Products with an active price alert on TCGPriceAlert. Set rankings only include sets tracked by several different buyers.
Sample and period: Deals cover the last 90 days, for single English copies shipped to the US with shipping included. Rates only use deals at least 48 hours old. Deals come from the products TCGPriceAlert users track, so they show what buyers watch, not the whole TCGplayer market. Groups without enough data are left out.

For charts on speed, discounts and timing, see the full Underpriced Listings Report.

Cite these statistics

Use them in your article, video or newsletter. Credit the TCGPriceAlert Deal Index and link to this page so readers can see where the numbers come from.

TCGPriceAlert Deal Index, November 2026. https://tcgpricealert.com/statistics/cards

The data is licensed under CC BY 4.0.

FAQ

Trading Card Statistics FAQ

Quick answers about the numbers and how to use them.

How fast do underpriced card listings on TCGplayer sell?

According to the TCGPriceAlert Deal Index, 86% of underpriced card listings on TCGplayer sold within 48 hours, and half of the ones that sold were gone within 59 minutes of appearing.

Are TCGplayer deals cheaper than TCGplayer Market Price?

Usually, but not always. According to the TCGPriceAlert Deal Index, the median underpriced listing cost 11% less than TCGplayer Market Price with shipping included, yet 13% still cost more than Market Price once shipping was added. Market Price is based on past sales, so a listing can be cheap compared to the copies for sale today and still sit above it.

How much does shipping add to cheap cards on TCGplayer?

A lot. According to the TCGPriceAlert Deal Index, shipping made up a median 41% of the total price on underpriced listings under $5. Always compare prices with shipping included.

Which sellers list the most underpriced cards on TCGplayer?

According to the TCGPriceAlert Deal Index, 70% of underpriced card listings on TCGplayer came from TCGplayer Gold Star sellers, and 12% came from sellers below 98% positive feedback or with no feedback yet.

What are the most-tracked trading card sets?

According to the TCGPriceAlert Deal Index, the trading card sets buyers track the most with price alerts are Secret Lair Drop Series, SV: Scarlet & Violet Promo Cards, One Piece Promotion Cards, Reality Fracture, and Universes Beyond: The Lord of the Rings: Tales of Middle-earth.

What is the TCGPriceAlert Deal Index?

The TCGPriceAlert Deal Index is a set of statistics about the TCGplayer market that TCGPriceAlert recalculates every day. It combines the underpriced TCGplayer listings spotted by TCGPriceAlert Hot Deals with the price alerts buyers create on TCGPriceAlert.

Can I use these statistics?

Yes. The data is free to use under CC BY 4.0. Credit the TCGPriceAlert Deal Index and link to this page.

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